By Jeroen de Ruijter In Innovation, New Product Development, Thinking TechniquesPosted July 28, 2020How to Innovate – part three: the Subtraction techniqueThe Subtraction technique is a powerful thinking technique to generate new ideas for innovative products and services. READ MORE
By Jeroen de Ruijter In New Product Development, Thinking TechniquesPosted July 14, 2020How to innovate – part two: the Dependency techniqueThe Dependency technique: Come up with new product-ideas by creatively linking characteristics. READ MORE
