Thinking Techniques

The Random Image; a great technique for generating creative ideas.

If you're looking for creative ideas, it certainly pays off to look at your challenge from the perspective of someone else.

The Random Combination technique, a simple way to generate lots of wacky ideas, fast.

It’s often the initial problem definition that limits you in finding a suitable solution. Creative solutions require a change of perspective. A great way to do this is by ‘reversing’ your problem.

The Heuristic Ideation Technique (HIT) is a way of generating new product-ideas. The HIT grid enables you to explore many possible product-ideas.

When trying to develop a new product or service, it might be good to look at products and services that already exist. A checklist-technique can help you think of ways to improve what is already [...]

Assumptions can prevent you from seeing obvious solutions. However, you can also use assumptions as a source of valuable insights.

When trying to solve a difficult problem, creating ‘psychological distance’ can be very helpful. One simple technique to achieve this distance, is called ‘The Time Traveller’.

One of the beautiful things about brainstorming, is that people get to build upon each other’s ideas. Using this principle, your team can easily generate 50 ideas in a mere 5 minutes...

Research indicates that ‘psychological distance’ enables people to come up with more creative solutions. Psychological distance takes place when you experience something as NOT occurring here, [...]