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Usually, you want a well-defined problem before you start generating ideas. Sometimes, however, you can simply combine tasks & look for opportunities.

Storytelling is essential if you want to bring your ideas to life. In this article, you'll find 15 simple tricks that you can use immediately to spice up your stories.

10 ways of using 'gamification' to influence the behaviour of employees, customers or citizens.

Looking for a new business model? In this article you'll read about 10 inspiring types of business models you can apply to your own business.

How do you put Nudging into practice? Discover 6 simple yet practical nudge techniques that you can use to influence choices and behaviour.

User research is an important part of creative problem-solving. It helps you to discover valuable insights and real customer problems worth solving.

Don't waste your time. Before you start generating solutions, make sure you've found a problem worth solving.

Keep track of all opportunities to be creative. Keep a challenge logbook.

In this article, I will share 5 simple techniques that you can use to find a creative name.

Often, ideas are hard to compare. To solve this comparison-problem, you can use visual thinking to turn the most promising ideas into solution sketches.