Innovation

Asking the right questions is important in any innovation process. This is what we can learn from children about asking questions:

You’ve probably heard of it: the ‘Not Invented Here syndrome’. People tend to reject solutions that originated outside their team, department or organisation. Luckily, you can avoid triggering [...]

To make your innovation project happen, you'll have to work together. Only by including the right innovation partners, you'll succeed.

Before starting an innovation project, make sure you have a clearly defined innovation goal. Only when you know why you want to innovate, you can easily choose the right type of innovation.

User research is an important part of creative problem-solving. It helps you to discover valuable insights and real customer problems worth solving.

New employees or team members can help identify new innovation opportunities. But they won’t do this automatically. A fresh eyes journal helps newcomers to share what has gone unnoticed for too long.

Innovators should embrace failure and keep an eye out for unexpected results. Failed innovations can be incredibly valuable.

Exploring the future (also known as trendwatching) will help you to make strategic choices about the future. This is how you use trends to innovate successfully:

Keep track of all opportunities to be creative. Keep a challenge logbook.

Ideas that are impractical, expensive or simply ‘weird’ rarely survive the selection phase. However, there are good reasons for saving these ‘crazy’ ideas in an 'idea archive'.