Preparation

Smells, visual triggers or sounds can improve the creative thinking process. This is how you use all your senses to stimulate creativity:

You can't hope to solve a problem if you don't understand it. This infographic shows you how to properly investigate any problem.

Desk research is invaluable to any innovator. But what is the right way to do desk research? 'Search operators' are crucial.

While desk research is important in any problem-solving project, it isn't enough. To find important insights you'll have to get out there.

When organising a brainstorming session, make sure you keep these different types of participants in mind.

Innovators are curious and are always looking for new facts and insights. Here are 5 great podcasts for innovators.

Asking the right questions is important in any innovation process. This is what we can learn from children about asking questions:

Creating an Evidence Wall is an important (and fun) part of trend analysis. Channel your inner-Sherlock and discover patterns you had not seen before...

Interviews zijn een fantastische manier om nuttige inzichten te verzamelen. Zo tover je wensen, behoeftes, frustraties en kansen boven water:

Serendipity is something you can, and should, hunt for. While serendipity requires a bit of luck, it’s just as much a matter of being ready.