Creativity during a crisis – the quest for a creative solution, Part 2
Covid-19 has caused a whole new range of problems. Luckily, a bit of creativity during a crisis can turn challenges into opportunities.
6 practical tips for online brainstorming
Online brainstorming is different than brainstorming with everyone in the same room. Here are 6 tips for running a great virtual brainstorm.
What children can teach us about asking questions
Asking the right questions is important in any innovation process. This is what we can learn from children about asking questions:
Creativity during corona crisis – the quest for a creative solution
The Coronavirus has brought substantial parts of the world to a screeching halt. The situation poses problems, but a creative solution can often be found.
The High Concept Pitch – Bring your elevator pitch to the next level
The High Concept Pitch, also known as the 'X for Y analogy', is a great way to start your pitch. It's basically a super-condensed elevator pitch.
The Evidence Wall – What detectives can teach you about doing research
Creating an Evidence Wall is an important (and fun) part of trend analysis. Channel your inner-Sherlock and discover patterns you had not seen before...
Starting an innovation project
Before starting an innovation project, make sure you have a clearly defined innovation goal. Only when you know why you want to innovate, you can easily choose the right type of innovation.
Obtaining a bird’s-eye view – ‘reset your mind’ for better project results
Sometimes, closing your eyes will give you a much clearer view of your situation. How daydreaming can give you a bird's-eye view of your project.
Trendwatching – using trends for long-lasting innovation
Exploring the future (also known as trendwatching) will help you to make strategic choices about the future. This is how you use trends to innovate successfully: