What children can teach us about asking questions
Asking the right questions is important in any innovation process. This is what we can learn from children about asking questions:
Creativity during corona crisis – the quest for a creative solution
The Coronavirus has brought substantial parts of the world to a screeching halt. The situation poses problems, but a creative solution can often be found.
The High Concept Pitch – Bring your elevator pitch to the next level
The High Concept Pitch, also known as the 'X for Y analogy', is a great way to start your pitch. It's basically a super-condensed elevator pitch.
The Evidence Wall – What detectives can teach you about doing research
Creating an Evidence Wall is an important (and fun) part of trend analysis. Channel your inner-Sherlock and discover patterns you had not seen before...
Starting an innovation project
Before starting an innovation project, make sure you have a clearly defined innovation goal. Only when you know why you want to innovate, you can easily choose the right type of innovation.
Obtaining a bird’s-eye view – ‘reset your mind’ for better project results
Sometimes, closing your eyes will give you a much clearer view of your situation. How daydreaming can give you a bird's-eye view of your project.
Trendwatching – using trends for long-lasting innovation
Exploring the future (also known as trendwatching) will help you to make strategic choices about the future. This is how you use trends to innovate successfully: