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Serendipity is something you can, and should, hunt for. While serendipity requires a bit of luck, it’s just as much a matter of being ready.

Our brain's main goal is to think as little as possible. And that's good. Unless, of course, you are faced with a tricky problem. In that case, you need to know how to trick your lazy brain.

Some colleagues are so scared of change, they use up all their creativity to keep things as they are. Here's how to get them in a more constructive mindset.

Creative thinking is an essential skill. Unfortunately, many people don't fully understand what it is and how it can make their lives easier. Here are five things you should know about creative [...]

The Random Combination technique, a simple way to generate lots of wacky ideas, fast.

It’s often the initial problem definition that limits you in finding a suitable solution. Creative solutions require a change of perspective. A great way to do this is by ‘reversing’ your problem.

Nudging is basically positive manipulation. It’s the art of tricking people into doing what’s in their own best interest.

Contrary to popular belief, generating creative ideas is hard work.

While it makes sense to look for solutions within your own industry, the truly ground-breaking ideas are usually found in more unexpected places.

The Heuristic Ideation Technique (HIT) is a way of generating new product-ideas. The HIT grid enables you to explore many possible product-ideas.